Our digital marketing team will evaluate the effectiveness of the marketing actions you are carrying out in order to discover opportunities and aspects to improve. Knowing what works and what doesn’t, is the first step to increase the profitability of your investment.
The goals of our auditing and consulting services in digital marketing are to:
- Get an idea what the companies are doing online.
- Find any shortcomings or needs they might have.
- Check to see if the targets are being met properly and are maximizing the investment.
- Find out what kind of reputation they have among potential users and customers on digital media.
Regardless of whether your company is new or has been around a long time, at Kinovo we provide the consulting and help you need to achieve your digital marketing goals: increase sales, increase website traffic, improve your branding or grow your community on social media, among others. Improving your online presence, optimizing your investment and making it easy and natural for potential customers to find you in online searches; these are just some of the goals we set out to achieve in our digital marketing audits, depending on your needs:
We perform an exhaustive analysis of your website’s positioning online. This analysis will show us what we need to fix in order to optimize its ranking on the various search engines, their weakest points and everything that goes into SEO, which will be of help for improving visibility and, consequently, conversions. At both SEO OnPage level and SEO OffPage.
Because it’s not just a matter of paying and getting immediate results. At Kinovo, we will conduct a study to help you optimize your investment in paid campaigns on Google Ads. Through the SEM audit, we will walk you through how to improve your campaign’s profitability and generate conversions at a lower cost.
AUDIT OF SOCIAL MEDIA
You may have a presence on all the social networks and not be getting an optimal return on your investment, in terms of both time and money. The goal of a social network audit is to figure out what the problem is because that will give us a realistic picture of what we are doing wrong and how to improve it: knowing which social networks our target audience is on, which ones work best and why, what content is the most appropriate, why and where to post it, what channels best convert for our company, what our competition is doing on the various different social networks and knowing where our opportunities lie.
EMAIL MARKETING AUDIT
This allows us to assess the effectiveness of your company’s email marketing strategy, which areas need improvement, your database performance, the kinds of emails you send and which ones are optimal, which days and times to send, etc.
Our team performs a full analysis of your website to find any possible errors that be hindering the optimization of your site. From there, a list of improvements is made in terms of structure, design, code, content, etc. so as to optimize its positioning, usability, traffic and conversions.
DIGITAL MARKETING AUDIT
A comprehensive and thorough analysis of your brand online is crucial when it comes to being visible on the web and achieving the targets set in all the areas mentioned above.
If the marketing actions you have taken have not returned what you expected or if you've never analyzed your online reputation and how to improve it, contact us with no obligation.
At Kinovo, we can offer you digital marketing auditing services in Valencia or anywhere else, to make your company more widely known online and get it to stand out from the competition.